If you’re reading this Dallas Same Day Delivery blog, then congratulations! You’ve survived Black Friday. Since the early 2000s, Black Friday has been a shopping phenomenon for the United States. Since 2003, it has been the single biggest shopping day of the year. There are quite a few reasons for this. First of all, it is a day when most of us have off from work. We stuffed ourselves silly on Thursday, and many employers are generous enough let employees take the day off (or they are too full to enforce attendance). It is also the unofficial start to Christmas. If you’re like me, you’ve been rocking Bing Crosby for at least three weeks, but for the rest of our On Demand Deliveries Dallas folks, Black Friday means the end of Thanksgiving and the beginning of Christmas.
Most retailers participate in some sort of savings. Who wouldn’t when you’re talking about 141 million shoppers ready to drop some hard-earned dough? Last year, Black Friday earned retailers $57.4 billion in sales, and an additional $1.2 billion online. With such money to be had, in 2011, retailers decided to kick it up a notch and start Black Friday at the earliest possible moment-midnight on Thursday night. As we know, though, Americans are always looking for bigger and better, and the last few years have really toed the line for our family-oriented Hot Shot Deliveries in Dallas employees. Opening at 6PM like many retailers did this year seems to be a bit intrusive on this holiday that is supposedly devoted to family and friends.
As it turns out, many Americans agreed with that concept. This year, Black Friday shopping was actually lower than expected, and lower than last year’s numbers. Spending was down 11%, marking $50.9 billion in earnings, and shoppers numbered 133.7 million, down 5.2%. Shoppers also spent less than they did last year. Some did not spend at all, saying they will eventually get their shopping done online. In fact, 37% of holiday shoppers say they will skip the stores altogether and do all their shopping using their mobile device!
Stores opening early on Thursday really negated the need for the mad Black Friday rush that we’ve seen in the past. Many knew about the early openings and either skipped shopping altogether or just waited the early rush out and shopped business as usual on Friday. Although, that doesn’t mean this year was without its bloodshed. There was a Santa who was trampled in Cleveland by shoppers charging through a Big Box Retailer’s doors on Thursday evening. Really. We couldn’t make this stuff up!
Just because Black Friday wasn’t as big of a success as retailers would have liked doesn’t mean they’re throwing in the towel. After all, it isn’t a sprint, but a marathon…a great big spending marathon. There are many reasons why this year’s shopping is expected to reach record heights. First of all, shoppers can afford to get to the stores. Gas prices are lower than they’ve been in previous years. This gives everyone a little extra spending cash, including our Stat Deliveries in Dallas drivers. Additionally, the economy is continuing on a high streak, and shoppers feel more secure in their finances to splurge a bit this holiday season. Also, online sales are at an all-time high, which entices people to spend their hard earned cash for the sake of a great deal.
With just a few short weeks left until Christmas, our Dallas Same Day Delivery team hopes you’re making your list and checking it twice. And if you didn’t get out this Black Friday, there’s still hope for you yet!